Yayın Detay


  • Title : A Survey for Determining of Tendencies of X, Y and Z Generations About Purchasing on The Internet

  • First Author : Bora GÖKTAŞ

  • Authors : -

  • Keywords : X, Y and Z generation, internet marketing, consumer trends, marketing, consumer behavior

  • Basic Area : Pazarlama

  • Page Id : 403-429

  • Rank Id : 4

  • Year : 2019

  • Volume :

  • DOI : 10.29228/TurkishStudies.23029

  • Yayına Git
Turkish Studies-Information Technologies and Applied Sciences
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