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• Title : The Benefit of The Consumer Purchase Behavior and the Effect of Hedonic Consumption

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• First Author : Arif YILDIZ

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• Authors : -

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• Keywords : Marketing, Consumer Behavior, Purchasing Decisions, Utilitarian Consumption, Hedonic Consumption

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• Basic Area : İŞLETME

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• Page Id : 1023-1037

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• Rank Id : 20

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• Year : 2020

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• Volume : null

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• DOI : 10.29228/TurkishStudies.43671

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